1. Hewlett Packard, "Murphy’s Law" Golden Dragon, - Best Use of Direct Marketing in a Promotional Campaign Best in India Dragon, Best Use of Direct Marketing in a Promotional Campaign
2. Microsoft, "Run 2 Win" Silver Dragon, - Best dealer or Sales Force Activity
3. Pedigree, "Spare the Rod"Silver ABBY, -Creative excellence in Direct Mailer
4. ESPN, "ESPN School Learning Ground"PMAA, Order of Merit - Most Effective Long Term Promotion